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16 checks

Performance

Server response time, payload weight, image sizes, Core Web Vitals and the HTTP caching that decides what a re-crawl costs.

MediumNeeds PageSpeed

Low Lighthouse performance score

Id
LOW_PERFORMANCE_SCORE
Fires at
< 0.5 score
Fix estimate
30 min per page
MediumNeeds PageSpeed

Cumulative Layout Shift above the recommended threshold

Id
POOR_CLS
Fix estimate
30 min per page
MediumNeeds PageSpeed

Interaction to Next Paint above the recommended threshold

Id
POOR_INP
Fires at
> 200 ms
Fix estimate
30 min per page
MediumNeeds PageSpeed

Largest Contentful Paint above the recommended threshold

Id
POOR_LCP
Fires at
> 2,500 ms
Fix estimate
30 min per page
Medium

Slow server response

Ask your host or developer about caching or a faster plan — the server itself is slow to answer.

Id
SLOW_RESPONSE
Fires at
> 1,500 ms
Fix estimate
30 min per page
Medium

Slow time to first byte

Reduce server think-time with caching or a faster backend — TTFB delays every other loading metric.

Id
SLOW_TTFB
Fires at
> 1,800 ms
Fix estimate
30 min per page
Medium

Unoptimized images

Compress the image and serve a modern format such as WebP or AVIF.

Id
UNOPTIMIZED_IMAGE
Fires at
> 500 KB
Fix estimate
5 min per page
Low

Very large DOM

Simplify the markup — thousands of DOM nodes slow rendering and hurt interaction responsiveness.

Id
EXCESSIVE_DOM_SIZE
Fires at
> 1,500 DOM nodes
Fix estimate
30 min per page
Low

Images below the fold load eagerly

Add loading="lazy" to images far down the page so they are fetched only if the reader scrolls to them.

Id
IMAGES_WITHOUT_LAZY_LOAD
Fix estimate
10 min per page
Low

Large HTML payload

Id
LARGE_HTML_PAYLOAD
Fires at
> 500 KB
Fix estimate
30 min per page
Low

No Cache-Control header

Send a Cache-Control header so browsers and proxies know how long the answer stays fresh.

Id
MISSING_CACHE_CONTROL
Fix estimate
20 min per page
LowCrawl budget

No ETag or Last-Modified header

Send an ETag or Last-Modified header so unchanged pages can answer with a cheap 304 instead of the full body.

Id
MISSING_CACHE_VALIDATORS
Fix estimate
20 min per page
Low

HTML served without compression

Enable gzip or Brotli compression on the server — HTML typically shrinks by 70–80%.

Id
MISSING_CONTENT_COMPRESSION
Fires at
> 10 KB
Fix estimate
15 min per page
Low

Images missing width/height

Id
MISSING_IMAGE_DIMENSIONS
Fix estimate
3 min per page
Low

Third-party origins without a connection hint

Add link rel="preconnect" (or dns-prefetch) for the third-party origins the page loads from, so the DNS and TLS handshake starts before the first resource is found.

Id
MISSING_PRECONNECT_HINTS
Fix estimate
10 min per page
Low

Many render-blocking scripts or stylesheets

Add defer/async to non-critical scripts and inline or split critical CSS so the page paints sooner.

Id
RENDER_BLOCKING_RESOURCES
Fires at
≥ 6 blocking resources
Fix estimate
25 min per page
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